Many people argue over which phone is best:
Iphone or Android. According to a report repeated on the September 4th episode
of 60 Minutes, that argument is moot when it comes to hacking, as both
types are just as vulnerable.
Since some of the world’s best hackers are in Germany, Sharyn Alfonsi, a 60
Minutes correspondent, went to Berlin to interview Dr. Karsten Nohl, the
head of Security Research Labs. During the day, the lab advises Fortune 500
companies on computer security. At night, the team looks for vulnerabilities in
the devices we use every day—smart phones USB sticks, and SIM cards—so they can
warn the public about the risks. Right now, they are concentrating on mobile
phone networks.
With just a phone number, Nohl claimed he could get into Alfonsi’s phone and
retrieve all her transactions (including credit card numbers), track her
location, see where she went, which people she met and when, see who she calls
and what they say, and read her texts.
To test this claim, 60 Minutes sent an off-the-shelf iPhone to
Representative Ted Lieu of California along with the telephone number
registered to it. Lieu agreed to use the phone knowing it would be hacked.
Alfonsi called from Berlin and Nohl hacked in.
How did he do it? By exploiting a security flaw in the Signaling System Seven
(SS7), the global network that connects phone carriers, though he admitted that
some were easier to hack than others. He recorded the congressman’s calls and
tracked his movements in Washington and back in California. Lieu admitted that
this was "immensely troubling."
John Hering, who cofounded the mobile security company, Lookout, when he was
23, has developed a free app that scans mobile phones for malware and alerts
users when the phones are attacked. According to Hering, there are only two
types of companies and people: those who have been hacked and realize it and
those who have been hacked and don’t.
He claims that most phone hacks are not via SS7 but via spoofing, explaining
that people install malicious applications and willingly give up their
passwords every day.
60 Minutes contacted the cellular phone trade association, which claimed
that SS7 attacks could not happen on a U.S. network but are only a problem on
foreign ones. The hacking of Lieu’s 60 Minutes phone, however, proved
exactly the opposite.
The problem is that the world’s intelligence agencies don’t want this flaw
fixed. Leiu stated that the people who know about it and aren't doing anything
to rectify it should be fired. Adds Hering, "We live in a world where we
cannot trust the technology that we use."
To read the full transcript of this story, please go to http://www.cbsnews.com/news/60-minutes-hacking-your-phone/
Thursday, September 15, 2016
Friday, August 19, 2016
If You Want to Sell Your Book Traditionally, Don’t Brand Yourself an Amateur
Are you considering publishing your book traditionally? If
so, it’s important to familiarize yourself with the correct process before even
attempting to contact anyone. Assuming your manuscript is of publishable
quality, that means beginning with learning to write a query letter. Before we
talk about how to write one, let’s
talk about what not to do.
An editor friend of mine received the following email query from an aspiring author:
Writing a proper query letter is an art. It takes study and practice. A normal query is one page (not one sentence) and consists of four main paragraphs:
An editor friend of mine received the following email query from an aspiring author:
Dear Editors,
Please consider publishing my
book, part of which is in the attachment below.
Warm regards, Bob
What’s wrong here? First of all, it was sent to many editors
at once, and all names appeared in the TO: field, 101 in total. In addition, there
are several things the writer needs to know before contacting a publisher:
1. Does
the publisher accept query letters that are not submitted by an agent? If not,
he/she should stop here.
2. Does
the publisher accept books from first-time authors?
3. Does
the publisher accept the type of book the author is pitching?
4. Has
the publisher published a book like this already? If so, your chances are slim.
5. What
does the publisher want to see? Query letter? Synopsis? Sample chapters? All of
the above? Some of the above?
6. What
is the name of the specific editor handling that type of book?
A query letter is equivalent to the cover letter
accompanying a resume when applying for a job. A well-written one will get the
editor to request more material or read what was submitted. The query letter
above that Bob sent tells the editor one thing: He is an amateur who doesn’t
know what he’s doing, so the manuscript is no doubt just as poorly written. Since
Bob doesn’t know how to write a query, he has probably also not researched the
company to see what the requirements are for submission.
Editors are busy people. They read hundreds of queries per
week. They can’t waste time on those that aren’t properly submitted. Bob’s
query was so amateurish that it wouldn’t have mattered if he’d written the
great American novel, since it wouldn’t have been read. The conclusion would
have been drawn that the manuscript was just as amateurish.
They would have been right. Bob’s attached fiction
manuscript was certainly neither submitted properly nor of publishable quality.
For starters, it was in 26-point font rather than the required 12-point font
and contained not one sentence of dialogue. There is no point elaborating on
the numerous other problems.
My editor friend took the time to write Bob and let him know
that he needed to learn to write a proper query letter, that he needed to
research Writer’s Market for the
proper way to submit to the publishers he had in mind, and that he also needed
to learn proper manuscript format.
Did Bob heed this advice? Apparently not, for six weeks
later, this editor received the identical query from him once again!Writing a proper query letter is an art. It takes study and practice. A normal query is one page (not one sentence) and consists of four main paragraphs:
Paragraph 1 – Usually one sentence and provides a hook into
the main point of the book.
Paragaph 2 – Mini-synopsis: Write a short overview of the
plot if the book is fiction or the overall concepts if the book is non-fiction.
This could be broken into two paragraphs, if necessary.
Paragraph 3 – Your writing credits (if you have some)
Paragraph 4 – A pleasant closing
To learn to write a query letter, check out these websites:
www.agentquery.com/writer_hq.aspx
www.writersdigest.com/online-editor/how-to-write-the-perfect-query-letter
http://nybookeditors.com/2015/12/how-to-write-a-darn-good-query-letter/
http://www.rachellegardner.com/how-to-write-a-query-letter/
https://janefriedman.com/query-letters/
Also, go to www.topwritingcoach.com/querylettersamples for
great sample query letters for both fiction and nonfiction.
As with any field, showing yourself as a professional is the
first step to accomplishing your goals. Don’t be like Bob and brand yourself an
amateur before you even get out of the gate. Make sure your manuscript is the
best possible and then learn to write a query letter that will get the editor
to read your submission.Sunday, July 24, 2016
Barnes & Noble Makes Stunning Announcement
In a move
that amazed the writing/publishing industry, Barnes & Noble has announced
that it will offer self-publishers with Nook e-books the chance to get their
work into the chain’s bookshelves and to hold signings in their stores. But is
this opportunity all that it seems to be?
Traditional
publishers and professional writers understand B&N’s hesitation to consider
such an action in the past. There have been too many self-published books
lacking proper structure and editing uploaded onto Amazon and other platforms.
In addition, the number of titles from reputable publishers overflowed their
shelves, so B&N didn’t need to spend time reviewing self-published books to
find the gems that were essentially needles in a haystack.
Anyone who
has visited one of their stores lately, however, will notice that the reading
inventory is drastically down. In the past, books were always spine out to
allow the maximum to be crowded onto each shelf. Now, many are face out to take
up the empty space. In addition, much of the store is filled with other
merchandise, such as toys, games, puzzles, and music.
Why has the
book inventory dropped? Because most people are buying their reading material—both
e-book and print book—from Amazon and other discount online bookstores. Trying
to win back a share of the market is the motivation for B&N’s new program,
and most writers and readers don’t want to see them go out of business.
There are
some additional qualifications for Nook self-publishers for B&N’s new
program.
1. The
bookshelf plan is available only for
those print-book authors who have published e-book versions for the Nook and
whose sales of a single e-book title have totaled 1000 units in the past year.
2. The
in-store events are for those
print-book authors whose sales of a single e-book title have totaled 500 units
in the past year.
While
this is definitely a step in the right direction, Nook indie authors shouldn’t
get overexcited. While small-press publishers have been able to get their books
into B&N’s catalog by sending them to the Small Press Department for review,
there is no guarantee that any book will be accepted. This is also true with
the new program. Books must be submitted to this same department for review,
and submission does not promise a positive result.
In a
story in Book Business Insight, Thad
McIlroy raised the following questions: How many copies will be ordered? How
long will they stay on the shelves? Where will they be displayed? What about
returns? In his view, these unanswered questions are cause for concern.
He
has a valid point. Most books from major publishers are on the shelves for only
90 days before being returned. This’s why most wholesalers and bookstores pay
after 90 days. This allows them the time to return the books without having
laid out any money. The financial burden is on the publisher. The exceptions to
the 90-day practice are bestsellers and longtime sellers. Major publishers and
many small presses have warehouses in which returns can be stored.
Self-publishers usually don’t.
Self-publishers
have to keep their eyes wide open if they get a deal with any major retailer,
whether bookstore or box store. Consider the following scenario: Let’s say
B&N—or any other retailer, for that matter—orders 1,000 copies for stores
around the country. The author, no doubt thrilled, puts up the money to print
that many copies and gleefully ships them off, no doubt at his or her own
expense.
But
what if only 50 copies sell? What will happen to the other 950? The store will
want to return them. What will the author do then? The money for printing has
been spent and no money has been received from the buyer. The author is faced
with storing those copies in his/her garage. And who pays the return shipping?
How
will the books be sold now? This is equivalent to vanity publishing before
Print on Demand, when the copies ended up in the garage and stayed there, since
most self-publishers had no knowledge of how to market their work. The same is
true today. Authors without this knowledge will end up paying a fortune to have
someone else do it.
When
an opportunity arises that seems really good, do your homework before taking
action. A sale like this can be dangerous for the author’s financial stability.
Research the more traditional ways of independent publishing, such as Print on
Demand. Wait and see how the B&N program works out before jumping in.
As stated, this could very well be a step in the right direction by B&N,
but caveat emptor. What might sound
like a good opportunity for self-publishers may not be the pot of gold at the
end of the rainbow, after all.
Monday, May 16, 2016
Oh, no! ABC Cancels Castle
ABC has canceled Castle. I am so totally bummed! The show
was supposed to return next season without Stana Katic (Kate Beckett) and under
a revised format, but, alas, that is not to be.
I’m sure most writers loved this program, not only because the main character, Richard Castle, played by Nathan Fillion, pens murder mysteries, but because of the comedic nature of the very well-written scripts. Richard Castle consults with the NYPD, where he met his wife, Captain Beckett. When investigating the scenes of crimes, his bullet-proof vest doesn’t say “Police”; it says, “Writer.” These little touches and Fillion’s campy portrayal of Richard Castle make for a very entertaining show.
On the other hand, Fillion tweeted that he hoped casting agents wouldn’t think that’s the only way he can act and that they would realize how versatile he is. Let’s hope they do. I know that as much as I will miss his portrayal of Richard Castle, I am looking forward to what he is going to do next.
I’m sure most writers loved this program, not only because the main character, Richard Castle, played by Nathan Fillion, pens murder mysteries, but because of the comedic nature of the very well-written scripts. Richard Castle consults with the NYPD, where he met his wife, Captain Beckett. When investigating the scenes of crimes, his bullet-proof vest doesn’t say “Police”; it says, “Writer.” These little touches and Fillion’s campy portrayal of Richard Castle make for a very entertaining show.
On the other hand, Fillion tweeted that he hoped casting agents wouldn’t think that’s the only way he can act and that they would realize how versatile he is. Let’s hope they do. I know that as much as I will miss his portrayal of Richard Castle, I am looking forward to what he is going to do next.
Wednesday, May 11, 2016
How I Overcame Lack of Support and Became a Writer Anyway
Whenever I do school visits to talk about my middle-grade paranormal
mystery series, The Phantom Hunters,
educators often ask me if I had a grade-school teacher who encouraged me.
The unfortunate answer is no.
Perhaps it was because I went to a Catholic grade school where the
emphasis was on recruiting priests and nuns.
I decided I wanted to be a writer as early as the 4th grade. Granted my
early “novels” consisted mainly of first chapters about a stallion watching
over a herd of mares and foals—typical adolescent subject matter for the time.
In 5th grade, however, a freelance writer (let’s call him “Mr. Smith”) visited
our class to help us with fiction. I had high hopes of producing a quality tale
worthy of praise, but rather than nurturing our imaginations, he told us to compose
a story about a chair and, in the next session, one about an angel. Neither of
these topics inspired me. I wanted to write about cowboys and horses and the
Old West.
In 7th grade, we lucked out with a lay teacher instead of a
nun. Maybe since he wasn’t in the religious life, my fortune might change! I
tried to get Mr. Elmer to read my chapters, but he really didn’t want to. Was
it because he later followed this school’s wishes for vocational callings and
became a priest?
Because of Mr. Smith, however, I felt discouraged
about “creative writing” classes and didn’t take any in high school or college
because I thought I’d be told what to produce. In addition, I avoided working on
the school newspapers and yearbooks for the same reason. I later realized this
was a severe mistake on my part and very shortsighted.
Unfortunately, I let the one negative experience
from grade school influence my thinking and limit my avenues of creative
opportunity throughout my remaining educational years. To this day, I regret
it.
My senior year of high school, I was in an advanced
placement English class. The teacher (let’s call him Mr. Jones), hated my
writing, and despite being up until 2 AM every night doing his assigned
homework, I never seemed to manage an A. I got my satisfaction, however, when I
won the All-City Theme Contest. I’ll never forget how he sputtered announcing
the results to the students.
Motivated by this win and undeterred by Mr. Jones,
after I graduated from college, my thoughts returned to becoming an author. I wrote
my first book—a western, of course—while I was living on a
Norwegian-turned-British oil tanker (another whole story that is the subject of
my next book). The western remains unpublished, since, in it, I made every error
listed in “Common Mistakes Beginning Authors Make.”
When I returned to the United States, I was thrilled to discover a “Writing
for Publication” class through Adult Education. Surely, this class would encourage
students in pursuing their own ideas. The instructor, Anne Ewing, a well-known
writer, loved my work, and I was exhilarated when, after hearing one of my
chapters of my second novel, a sci-fi, she said with enthusiasm, “This girl is
going to sell!”
At last, I had found a teacher who supported me.
She invited me and one other student to apply for membership in the
prestigious Writers’ Club of Whittier, a critique group that started in 1953 and
of which she was a founding member. Through that group, I refined my skills,
and I finally started selling articles and short stories. (The WCW is still
going this day and celebrated its 60th anniversary in 2013.)
I finished the novel I had started prior to Ms. Ewing’s class, but several
years passed before I sold my first book-length work, a non-fiction hardcover called
Inside Out: The Wonders of Modern
Technology. A four-book contract quickly followed for a series called Breakthroughs in Science. In addition, I
sold articles to national trade magazines and a few short stories to consumer
magazines. Since that time, altogether, I have published 26 books and about 200
articles.
The moral of the story is that I made it despite negative experiences
and a lack of encouragement from grade- and high-school teachers. My advice to
everyone who wants to be a writer is to ignore naysayers. Don’t let them
discourage you. Listen to your own inspiration, to people who offer
constructive critique and help you develop your own voice and your craft.
Write on!
Thursday, April 7, 2016
In Memoriam - Dan Poynter
Last November 3, 2015, the writing/publishing world lost guru and
visionary Dan Poynter from cancer at age 77. As the author of some 130 books,
including The Self-Publishing Manual,
now in its 16th edition, and the sequel, The Self-Publishing Manual, Volume 2, Dan was the go-to person for
authors who wanted to produce a quality book without navigating the
time-consuming process of traditional publishing. Both books are considered
“bibles” for independent writers and those running small presses.
Through the workshops at his home and the countless seminars he
conducted, Dan did a superb job of educating writers on the realities of the
publishing industry and keeping them up-to-date with its constantly changing
trends. His high energy and affable personality motivated his many followers.
A founding member of the Independent Book Publishers’ Association (IBPA)
(formerly the Publishers’ Marketing Association (PMA)) and of the IBPA chapter,
the Publishers’ Association of Los Angeles (PALA), Dan was a frequent speaker
at publishing events all over the country.
Many of us are lucky enough to have known Dan personally and to have
attended one of his terrific weekend workshops at his Santa Barbara home.
His loss was a heavy blow to all of us and others who relied on his work,
knowledge, and wisdom. Coming to terms with it has not been easy. Now the shock
has begun to wear off and the reality is only just beginning to sink in.
His Publishing Poynters
newsletter no longer arrives in our email inboxes. There will be no more
updates to his books. His shoes will be very hard to fill and he will be
forever missed.
Tuesday, March 15, 2016
Why are E-book Sales
Really Stagnate?
Why have e-book sales dropped since 2014? Two issues emerge to answer
this question. One concerns e-books from major publishers and the other those
from independent authors and publishers.
E-books from Major Publishers
In a recent article in the Seattle
Times, business reporter Angel Gonzalez discussed the decline in e-book
sales from major publishers and the fact that purchasers seem to prefer print
books over e-books.
She cites the reason as the contracts the Big 5 publishers have with
Amazon, which allow them to retain price control while Amazon receives a bigger
cut. This results in a sales price that rivals, if not surpasses, that of the hardcover
or paperback versions.
Who wouldn’t prefer the print edition if it is the same price or less
than the e-book version?
E-books from Independent Authors
According to Codex’s Hildick-Smith, says Gonzalez, Indie authors and
publishers published one million e-books on Amazon in 2015. They currently have
45% of the e-book market, largely, no doubt, because their prices have stayed
low.
There is a caveat, however. “Most of those [books] sold only a few
copies,” Gonzalez quotes Hildick-Smith as saying, “though a few sellers are
doing well.”
While many small publishers produce work that looks as professional as
books coming from the major publishers, why do the majority of indie authors
have low sales? Two reasons may be to blame. The first is that many
self-published books have not been professionally edited. Once a buyer
downloads a book full of grammar, spelling, and punctuation errors or
advertised as a “book” when it is only 30 pages long, that buyer probably will
never order any more of the writer’s other work.
Could it be that buyers perceive print books as having the quality they
expect?
This is a good lesson for indie authors. If you want to make a good
impression and have a real career as a writer, your work must be as
professional as a book coming from a major publisher. Taking shortcuts will
only shortcut your career. Spend the money to have your manuscript thoroughly
critiqued and edited before you upload it to Amazon. Don’t rely on your English
teacher aunt or a good friend. Hire a professional editor. Your future sales
rely on it.
The second reason that most indie authors sell only a few copies is
that they don’t market their work because they either don’t know how or don’t
want to. A comment often heard from writers is, “I want to write, not market.”
What good is having your work for sale on the Internet if no one buys it?
For authors who publish traditionally, the days of hiding in their
garrets while the publishers do all the marketing ended decades ago. Unless
they are in the league of Stephen King or John Grisham with a long list of
blockbusters to their credit, authors have to do their own marketing. Their
next books will not be picked up unless they do.
Indie authors have no choice but to market their work themselves if
they hope to make sales. While marketing is definitely a learned skill, the
beauty of it is that most of it can be done for low to no cost.
There are plenty
of free webinars to attend that deal with the how-to’s of selling books online.
Kathleen Gage (www.powerupforprofits.com) and Tom Antion
(www.greatinternetmarketing .com) are two gurus whose advice is invaluable.
Social media, which costs nothing at this point, great copywriting, and
building relationships with your potential buyers are the ways to selling
success. The key is to divide your time between writing and marketing so that
you don’t have to sacrifice either.
The Bottom Line
The future of
e-book sales is in the hands of independent writers and publishers. If they
keep their prices lower than those of print books, e-books should continue to
flourish even if the major publishers lose out on this lucrative market share.Tuesday, March 1, 2016
Logo Design Tips and Advice for New Businesses
NOTE: I am pleased to have Harry Goldberg as my guest blogger for this post. Many thanks to Harry for the wonderful article.
- Carol J. Amato
Harry Goldberg is a retired ecommerce entrepreneur who has built and sold over 100 online stores. He now shares his ideas and tips about logo design for new businesses. New merchants could check out the range of logo design services offered by professional logo design companies that will help make their site better in a shorter span of time.
Article Source: http://EzineArticles.com/?expert=Harry_Goldberg
- Carol J. Amato
You've gotten your online store all set up. But the thing is, you haven't
had the time to put together a cool logo design to brand yourself. Don't sweat
it out. Here are a few tips and advice for new merchants to consider.
Time Versus Money
If you happen to be strapped for cash, you could choose to come up with
your own business logo by yourself. But the thing is, many new merchants do not
really know how to design a logo and they do not want to pay an expensive rate
to have one designed for them by professional designers. So the question is, do
you have plenty of time to create one or are you pressing for time and need to
get your store up and running as soon as possible? If time is not an issue for
you, you keep create your own logo by yourself or ask friends to help you out
with it; however, if you have some budget allocated for it, then my advice
would be to have it professionally created by logo designers.
What To Watch Out For?
These days, getting a logo design created by professional designers is a
fairly simple process. But bear these tips in mind when looking for a reputable
one. Always choose designers that are able to offer you unlimited revisions.
Because you're gong to pay them upfront first, you need to be certain that they
will comply with your decisions on how you want your logo to look like and to
make the necessary changes until you are satisfied. You wouldn't want to end up
with a half-baked logo that you don't like, right? And reputable designers will
have a money back guarantee since they are committed to delivering quality
designs. It could cover website, templates, business cards, letterheads and
envelope designs. Choose what you require for your business. This range of logo
design services are usually offered by professional logo design companies.
Have A Practical Time Frame
Of course don't expect everything to be finalized in a day or two. Give
yourself a week or two time frame as you need to be practical in allowing the
designers to tweak your designs till you are satisfied. If you want a more
customized website look, you could ask them to create special buttons or a
customized template for your store. Remember to do some price comparison around
and also have a look at the company's client portfolio to get an idea on what
they could do for their previous clients.
Summary
You will be able to see what a difference a professionally designed logo or
template will look for your site. Remember to have your logos trademarked to
protect it from being copied by others. All the best.Harry Goldberg is a retired ecommerce entrepreneur who has built and sold over 100 online stores. He now shares his ideas and tips about logo design for new businesses. New merchants could check out the range of logo design services offered by professional logo design companies that will help make their site better in a shorter span of time.
Article Source: http://EzineArticles.com/?expert=Harry_Goldberg
Thursday, February 25, 2016
Trends in Publishing for 2016
More changes have
occurred in the publishing industry in the last ten years than in the previous
hundred. Keeping up with current trends is critical for all writers whether
pursuing a large press, a small press, or a service like CreateSpace.
On
January 25th, the Independent Writers of Southern California (IWOSC)
presented a panel discussion on this topic. You may not like the shocking
answers. Moderated by Telly Davidson, a TV and film consultant and author of Culture War (due out in 2017), the panel
consisted of David Gonzalez, events manager at Skylight Books and author of
several short stories; Gerald Everett Jones, author of Bonfire of the Vanderbilts, his sixth novel; Monica Faulkner,
editing and publishing consultant; Tom Benton, sales representative for
Penguin/ Random House; and Megan Close, associate agent for Keller Media.
Most
writers are aware that, these days, to sell a book through an agent, they must
have a platform: expertise, a website, social media connections, and a blog,
newsletter, or video channel. What they may not know is that the number of
followers is also critical. Authors must demonstrate, said Megan Close, how they
will make money for the publisher. In addition, they must be among the
“beautiful people” (look like movie stars), a bias most attendees found
disconcerting.
When
pressed, Close admitted that the major publishers won’t consider taking on
authors who aren’t famous outside their own circles. A preference for
non-fiction authors is for them to have TV shows on news channels like FOX,
CNN, MSNBC, etc., so that they can bring in large audiences. The large audience
issue applies to fiction writers, also, however. This factor, in essence,
eliminates most unknown or new writers from ever getting published by a major
house. Davidson stated that the rejection rate of new authors is ninety
percent. For this reason, he advised unknown writers to seek out a smaller or
small press.
Regardless
of the mode of publishing or whether the book is fiction or non-fiction, Monica
Faulkner stressed the need for writers to act like “CEOs” of their own “companies”
when it comes to marketing. All writers must have a marketing plan, she said.
Gerald Everett Jones stressed the need for a self-published author to be
cross-platform: audio, print, and e-book.
Jones
also discussed a new free service: Pronoun. This company
publishes video e-books, and he predicted that it will either compete with
Smashwords or buy it out. It offers an author dashboard that will show sales on
all e-book platforms. A requirement is that the author must use Pronoun’s ISBN.
The
trends are definitely not encouraging. While new authors can have expertise and
a platform, their audiences may not be large, and having a TV news show or movie
star looks isn’t possible for most.
What can they do? Considering everything that
these professionals discussed, one can conclude that perhaps the best approach
is to build a platform and publish through a smaller or small press, or self-publish
the book then approach a major publisher or agent once a sales track record has
been established. The marketing plan must play a central role, however, no
matter which route the author follows.
So,
writers, what are your plans?
Saturday, February 20, 2016
Protecting Your Home Computer System From Hackers and Identity Thieves
Anyone
who has had his or her email address hijacked or has received a scam message
via email knows how easily someone can hack into a home computer system. At the
January IEEE CyberSecurity SIG general meeting in Tustin, California, Mark Wich,
a senior-level systems/software engineer with more than 30 years of experience
in systems and network engineering and member of the SIG, presented “Protecting
Your Home Environment from Hackers and Identity Thieves.” His talk covered
several areas: wi-fi, anti-viruses, operating system security, email, web
surfing, cookies, and password security. Here are the highlights.
Wi-Fi
Wich advised changing the default wi-fi router SSID and passwords and adding MAC filtering, which lets specific devices only talk to your home network. Since the latter is difficult to set up, contact your provider for instructions.
Wich advised changing the default wi-fi router SSID and passwords and adding MAC filtering, which lets specific devices only talk to your home network. Since the latter is difficult to set up, contact your provider for instructions.
Anti-virus Protection
Wich emphasized installing only one virus protection program. He suggested Avast, which is free, and that you scan weekly.
Wich emphasized installing only one virus protection program. He suggested Avast, which is free, and that you scan weekly.
Operating
System Security
Every computer should ask for a password when powered up. Change passwords every so often.
Every computer should ask for a password when powered up. Change passwords every so often.
Email
Do’s and Don’ts
1. Inform your email provider of any phishing scams you receive. Keep
your anti-virus program running.
2. Don’t open attachments from people you don’t know.
3. Don’t click on links inside emails even if you think you know
where you’re going. If it appears like a legitimate link from your bank, for
instance, hover your mouse over it to see who the sender is. Banks (and
government institutions) do not ask for personal information via email, so if
you have any doubt that it could be the bank, click out and go to the bank
website via your browser or call their customer service.
Surfing
101
Don’t click on ads or any pop-ups. Just displaying them can infect your computer, so Wich advises installing ad-blocking software and webmail ad-blocking software. Make sure your browser’s pop-up blocker is enabled.
Don’t click on ads or any pop-ups. Just displaying them can infect your computer, so Wich advises installing ad-blocking software and webmail ad-blocking software. Make sure your browser’s pop-up blocker is enabled.
Beware of
any pop-up that says your computer is infected. Don’t click on it to make it go
away as that will launch the virus. Instead, unplug the computer from the wall
right away.
Ransomeware is a specific
type of virus. When you click on the popup to get rid of it, it immediately
hijacks your computer and encrypts your data. You will have to pay a ransom to
get your data back. Again, don’t click on the popup. Unplug your computer
instead.
"Don’t let websites, even ones such as Paypal and Amazon, store
your personal information, as you are dependent upon their level of security," says Wich.. “If you don’t give it to them,
they can’t lose it. And never use your phone for online banking, as
it, too, is easily hacked.”
He also warned against
using cloud services because of the hacking danger.
Cookies
Cookies are bits of data that websites store on your computer. Turn off cookies in your browser.
Cookies are bits of data that websites store on your computer. Turn off cookies in your browser.
Password
Security
Wich’s
most detailed suggestions concern instant password security. Here are the
steps:
1. Get a notebook.
2. Pick a phrase to use as your password (e.g., tomato4soup).
3. In your notebook, write three things:
a. Site name
b. Username
c. Password nickname (e.g., tword)
4. Repeat Step 3 for all your sites/
usernames/passwords, but use different versions for each one.
usernames/passwords, but use different versions for each one.
. Here’s
an example:
Citibank - milominderbender, tword4
Yahoo – milominder2, Tword7
Gmail – milo123, Tword35
5. Take a picture of your notebook on your phone.
These may seem like many tasks to perform, but take Wich’s
suggestions one-by-one to reduce overwhelm and keep your computer safe from
hackers.
Monday, February 15, 2016
Our Urgent Need for Cybersecurity
As Andy
Greenberg drove his Jeep Cherokee down the highway, he watched in surprise as
his air conditioning, radio, and windshield wipers went on and off by
themselves. Then his transmission shut down. Greenberg panicked as he rolled to
a stop on an upslope, with a 16-wheeler bearing down on him. Relief swept over
him as he noticed an off-ramp just ahead, and he managed to roll the Jeep down
it, then stop and restart the engine. The car was once again under his control.
Yes, this was an experiment, set up by two researchers, Charlie Miller and Chris Valasek, From 10 miles away, they hacked into the Jeep’s entertainment system as Greenberg drove and manipulated the vehicle’s electronic systems. Luckily, Greenberg wasn’t injured, but if this situation had been under the command of a nefarious killer, that killer could have ensured the truck hit him. In a second experiment with Greenberg, Miller and Valasek killed the engine, disabled the brakes, then sent.the Jeep crashing into a ditch.
These experiments show that our technology makes us vulnerable to attack. The need for cybersecurity is real.
But what is cybersecurity?
While countries and organizations have different definitions for this new field, cybersecurity can generally be defined as the technology and methodology designed to protect computers, programs, and data from attack, damage, or unauthorized access. The field is growing, and more and more companies are specializing in providing these services. Robert Herjavec of Shark Tank fame owns such a company.
Most people will remember the well-publicized cyber attacks on Target Stores and Sony Pictures, but these major corporations are not the only victims. Criminals are going after medical as well as financial data, costing the healthcare industry $6 billion annually.
Furthermore, what most people don’t know is that networks, computers, and data aren’t the only areas subject to cyber attack. A new term is “The Internet of Things,” which is the network of computer chips embedded in all electronic devices. Everything these days has a chip in it, from your car to the coffeemaker sitting on your kitchen counter. Tech thieves don’t have to kill people with hit men or guns. Instead, they can hack into a car as it is driven and cause it to crash or access a house’s electrical system and electrocute people as, for example, they use their appliances or toggle a light switch.
To be sure, these are frightening thoughts, but legitimate ones nonetheless. The most vulnerable items are newer cars and appliances with Internet connections, such as refrigerators that allow you to browse the web or with a camera that allows you remote access from your cell phone. After Miller’s and Valasek’s experiment, Chrysler took steps to block digital attacks in their vehicles and recalled 1.4 million of them.
A threat of even more concern, cyber espionage, was recently featured on a recent segment of 60 Minutes. It discussed, in this case, the Chinese government’s spies no longer stealing just classified information from our military but trade secrets and intellectual property from American companies. Said John Carlin, Assistant Attorney General for National Security, “Instead of doing their own research and development, the Chinese are stealing the information they need…. A private company can’t compete against the resources of the second-largest economy in the world.” This theft has cost U.S. companies hundreds of billions of dollars and more than two million jobs and is considered a major threat to national security.
Many universities now offer classes in cybersecurity and most medium-to-large companies have departments set up to keep their data safe.
So, what can the average citizen do?
You can join the Institute of Electrical and Electronic Engineers’ (IEEE’s) new CyberSecurity Special Interest Group (CyberSecurity SIG). Go to Meetup.com/ CyberSecuritySIG. Made up of experts and novices alike, its purpose is to educate the members on all aspects of cybersecurity and how to deal with them. Go to the group’s website at sites.ieee.org/occ-cssig to download information on this topic and copies of the newsletter.
The group holds a general meeting on the fourth Wednesday of the month, excluding November and December, so if you are in Southern California, plan to attend. The address is ATEP, 15445 Lansdowne Road, Room D106, Tustin, California. Networking is at 6:30 PM and the meeting is at 7 PM. Admission is free. Dinner is available for $5.
Watch for follow-up articles on this blog.
Also check out the list of links below, which will take you to posts about this topic.
http://www.fda.gov/MedicalDevices/ProductsandMedicalProcedures/ConnectedHealth/ucm373213.htm
http://www.microsoft.com/security/cybersecurity/#!Overview
https://www.whitehouse.gov/issues/foreign-policy/cybersecurity/national-initiative
http://www.govinfosecurity.com/cybersecurity-c-223
http://info.surfwatchlabs.com/cyber-risk-business-resilience?utm_source=bing&utm_ medium=cpc&utm_term=keyword&utm_campaign=SWCCS
http://www.lockheedmartin.com/us/what-we-do/information-technology/cyber-security.html
http://www.labtechsoftware.com/it/landing/MMsecurity-eBook-ppc/index.php?source=LTMM-PdSch-Bing-Cybersecurity-US-15Q3&utm_source=bing&utm_medium=
pdsch&utm_term=what%20is%20cyber%20security%20pdf&utm_campaign=
securitymm&loc=us&sc_camp=0B8006299BFB4AFCA4FA6722EFBD3A42
https://www.silentcircle.com/products-and-solutions/technology/zrtp/
Wednesday, February 10, 2016
New Harry Potter Story!
Harry Potter fans will be thrilled to hear that a new story is set for publication on July 31, 2016. Titled Harry Potter and the Cursed Child, Parts I and II, the story is actually a play written by John Thorne and based on a J. K. Rowling short story. It takes place 19 years after the end of Book 7’s epilogue.
Now a father of three and an unhappy employee of the Ministry of Magic, Harry discovers that his youngest son, Albus, is having a hard time dealing with his family legacy.
The play version will begin a run in London this summer, so if you’re in England during that time, stop in to see Harry and his family in person!
Friday, February 5, 2016
Great Bookstore!
When you think of Las Vegas,
images of glitz, glam, neon lights, fabulous hotels, and smoke-filled casinos
usually come to mind. That was certainly my image—of the Strip, at any rate.
That is, until I discovered the hidden gem in between the Palazzo and
Venetian hotels that I would never have expected to find.
That hidden gem is Bauman Rare Books, a book lovers’ dream! Inside
this manor house library-style store is a feast for any writer’s
or reader’s eyes—original works by people whose names jump from
the pages of history: Shakespeare, George Washington, Thomas Jefferson,
Meriwether Lewis and William Clark, Zebulon Pike, and Edward Curtis—the list
goes on.
I stood before the glass-fronted, dark wood cabinets, drooling over
the ancient leather-bound texts, wishing I could reach through the glass and
take that book by George Washington carefully from the shelf. I pictured myself
sitting in one of the comfortable couches and reading for the afternoon,
lovingly turning each fragile page. Alas, I had to be satisfied staring through
the glass doors.
Owners David and Natalie
Bauman began their company in 1973 with a box of 18th-century imprints. They
loved literature and history and believed that starting a rare bookstore would
be an interesting way to earn a living.
Nearly thirty-five years later, Bauman Rare Books has evolved into
one of the finest and most respected antiquarian book firms. It has two other
locations: New York City on Madison Avenue, between 54th and 55th Streets, and
Philadelphia at the historic Sun-Oil Building on Walnut Street (the main
hub).
“When we try to pinpoint what really distinguishes our company, we
come up with one factor over and over again: dedication to our clients,” says
David Bauman.” Our relationships don’t last for a month or two; many of our
clients are with us for years, as we build their collections book by book
together.”
He adds, “Whatever your interests—literary classics, landmarks in
the history of ideas, monumental accounts of travel and exploration, revolutionary
scientific and medical works, exquisite decorative bindings and sets, beloved
children’s books, inscribed and association copies—we have much to offer from
our extensive and constantly changing inventory.”
I agree with him wholeheartedly. On your next trip to Las Vegas,
Philadelphia, or New York, treat yourself to this must-see store. You’ll be
glad you did!
Click here to see a video of the store.
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